This is layout-stage placeholder copy demonstrating the article template: opening paragraph sets the scene in Susan's voice — the 3am ceiling-staring club, and the reassurance that this pattern is common and explainable.
Body copy paragraph — plain-English explanation of evening cortisol timing, the overnight blood sugar dip, and progesterone's fading calming effect. Same compliance rules as everywhere: general mechanisms, no diagnosis, no dosages.
Further body copy. Articles end with one realistic, doable suggestion — never a protocol dump — and a soft pointer to the relevant guide.
Why Your Body Won't Switch Off — the mechanisms, a four-week plan, and a sleep tracker. $9.
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